Microsoft is making waves again for digital advertising and search by rolling out some exciting new AI-driven features. These announcements came during Microsoft’s Surface and Copilot event in New York. They are kicking it up a notch by introducing generative AI tools designed to create more interactive and efficient experiences for advertisers. The new tools […]
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Google is at it again! The digital giant never stops evolving, and the September 2023 Helpful Content Update has brought with it a set of changes that will change things yet again for digital marketers and agencies. Here’s what you should know about the September 2023 Helpful Content Update. What are the Google Helpful […]
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E-Commerce is not what it was when eBay first made it possible to sell something from across the United States online. Online sales now far surpass other retail channels, and online retailers are in a constant contest of adaptation to meet these challenges. Let’s explore how e-commerce giants and nimble startups are modifying their […]
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In response to the recent legislation enacted in Canada, known as the Online News Act or Bill C-18, Meta, the tech giant behind Facebook and Instagram, has announced plans to block news articles from its platforms for users in Canada. The Online News Act requires digital platforms and search engines to license content from news […]
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